April is Earth Month and what better time to ask our organic brand partners some questions about how they are celebrating and supporting a healthy planet. Join us in celebrating Earth Month in this exclusive interview with Orgain!
Q1: Why is it important for your brand to celebrate Earth Month and how are you celebrating throughout the month?
A1: The health of our planet has a direct correlation to the health of the people living on it. At Orgain, we believe in providing organic, clean nutrition for everyone, using organic ingredients that are good for people and the planet. In the month of April, we are focusing on “That Organic For the Planet Feeling,” where we drive awareness to the benefits of organic and clean ingredients. Cleaner and higher quality ingredients are environmentally friendly and better for you especially when choosing organic and plant-based.
Q2: What does your brand do to help create a healthier environment and to treat the planet more respectfully every day?
A2: For Orgain, every day is Earth Day. We strive for organic certification at every opportunity which is why the majority of our products are certified organic. This means our products are better for the environment as organic crop production uses fewer energy-intensive inputs and the organic farming practice specifically enhances pest and weed resistance without the use of chemicals.
We’re working to reduce the environmental impact of our packaging through the brand’s Green Initiative program. In 2020, we reduced the amount of plastic in powder jugs by 40% while providing the same servings per container.
This change in container sizes reduces our plastic use by 30,000 pounds annually, which in turn reduces CO2 emissions by 884,000 kilograms (the equivalent of 192 cars disappearing from the road each year). Even more exciting, the reductions in container sizes will save more than 4,900 trees annually, equal to 580,000 pounds of cardboard.
Through Environmental, Social, and Governance (ESG) efforts known as “The Halo Effect,” we’re working toward an application for B Corporation certification in 2022.
Q3: Why is it important for your brand to be organic?
A3: With an unyielding commitment to quality at our core, the majority of our products are certified organic, made without soy and gluten, non-GMO, and no artificial ingredients, colors, flavors, or preservatives. How we choose to eat can greatly impact the health of our planet and ultimately the health of humans. Eating with the planet in mind typically means healthy nutrient-rich foods and is more cost-effective and supports sustainable farming practices. The use of GMOs is prohibited in organic products and organic farming has a smaller carbon footprint, conserves and builds soil health, and replenishes natural ecosystems for cleaner water and air all without toxic
Q4: What does organic do to make the planet healthier?
A4: Organic foods lead to a healthier planet for many reasons, including keeping GMOs out of foods, maintaining healthy soil, supporting pollinators, creating more nutrient-rich foods, and more. We have plant-based protein options that not only provide nutrition, but also proactive, positive health benefits that require less land, water, and grain to produce and can help us mitigate climate change. A healthier planet truly starts with healthier people, who recognize that when they choose clean nutrition, they’re setting themselves and the earth up for better outcomes.
Q5: How can consumers celebrate Earth Month?
A5: There are many ways to celebrate sustainability year-round, and consumers can consider Earth Month as an opportunity to increase mindful practices, or set new earth-friendly goals. Connecting with our planet can be represented in any number of ways; spending more time outdoors, committing to purchasing from sustainability-focused and/or Certified B-Corp brands, minimizing carbon emissions via public transportation, walking or bike, and so much more.
When consumers choose to eat organic and learn about the benefits of clean ingredients, they’re eating with the planet in mind. Our newest innovation, Hydro Boost offers consumers the opportunity to choose organic. Hydro Boost is certified organic and was hand-crafted to provide clean and effective hydration using only food-based, high-quality, organic ingredients. Made to meet the World Health Organization’s guidance on fast rehydration, Orgain® Hydro Boost delivers 5x electrolytes with 50% less sugar* and is enhanced with superfoods. This cleaner, better-for-you hydration mix is both delicious and energizing.
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